Auction Information

A Picture Paints a Thousand Words and Creates Auction Euphoria on eBay


Ever since I sold my first item on ebay I have been addicted to the site and I have steadily developed it as a supplementary source of income over the last two years. As I gained experience from listing items, I rapidly became aware that the inclusion of pictures in the listings was a major selling point as buyers could literally see what they were buying and as such create a greater interest and desire within them which in turn led to greater selling prices.

To sum it up in one sentence:

Pictures attract attention, help explain details and more importantly stimulates desire which leads to Auction Euphoria.

Auction Euphoria is that process whereby the desire to own an item is that great that all logic goes out the window and the buyer rebids to ensure that they win it, thus increasing the selling price.

This simple bit of knowledge has allowed me to push my final selling prices up on average between 10-30% and as such it amazes me that so many listings do not include one picture and just type out the details in one long line of text (usually all in capitals!). I am not complaining however because this fact alone has allowed my auctions to stand out and make the money.

I started off using eBays add additional photo service to include extra images in my listings which people could use as a reference point and I found out the following :

1. Always make sure that the image is clear and of the actual item for sale, otherwise what is the point of including it? You will find that poorly presented pictures suggest that the seller doesn't care and hence will devalue the potential selling price of the item which is of no use to anyone.

2. Never use a stock photograph of the item for sale, with the increase in fraudulant transactions (especially on the higher value items) this will serve to put the buyer off, again serving to devalue your final selling price. Taking a little extra time to get an actual photograpah shows yours buyers that you care and will endear them to you.

3. Where possible use a digital camera, these are very easily accessable nowadays and relatively cheap and they produce excellent images. A webcam can also be used but does give a grainier picture. Remember the cost of the digital camera can be offset by the gain in final selling prices.

4. Have good lighting on your images, a poorly lit image may as well not be there. Where possible I take mine outside into the garden, put it onto a chair with white paper behind it and take advantage of the natural light. Its a few minutes work that pays dividends in the end in cold hard cash!

5. Never just use one image, always use at least two. I tend to use one image for every one of the details (or faults) that I mention in the listing. This illustrates what you are actually trying to describe and helps to prevent the dreaded negative feedback of 'the item wasn't as described'.

Using the above meant my auctions stood out and I was considered to be true to my word by my buyers so much so that I have multiple return buyers and the Auction Euphoria effect is evident on my auctions as there regularly go for higher prices than similar items listed on eBay.

As I developed my auctions I realised that using eBays additional picture service was COSTING ME a large proportion of my profit so I looked into other ways of getting my pictures on my listings. I also realised that the format of the listings was another major factor. I wanted to use the additional pictures to illustrate a detail or fault but it was no use having the picture at the bottom of the listing away from the description as per eBays standard approach.

So I did some research and learned that the answer to my problems was HTML to generate a template for my listings and allow me to pull my images into them without having to use eBays image service, sure it was still gonna cost me to host my own images but no where near what eBay was charging me. Using this has meant that my eBay Listing Fees have dropped by nearly 90%.

My buyers then started to ask me if they could use my templates and how they could include images on thier listings, advice which I always gave to them. I then decided to put this advice together on a few webpages so that they could use it as a reference and to upload some of the templates that I have used in the past so that anyone can use them for FREE.

I hope that these simple bits of advice help you to take advantage of Auction Euphoria, and really develop your profits from the amazing, and addictive, animal that is eBay auctions.

Mike - Webmaster and eBay Power Seller.

Online Auction Trader

FREE eBay Selling Templates, can be used by anyone you dont need to ask my permission to use them anywhere you want.


MORE RESOURCES:
This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news


Autoweek

We went to check out a collector car mega auction (and ended up winning a car)
Autoweek
The thing you need to understand about the modern collector car mega-auction—and it's something you might have to remind yourself of as you begin to tut-tut the list of premiums and fees that seem to accrue whether you're buying, selling or simply ...



eMarketer

First-Price Auctions Are Driving Up Ad Prices
eMarketer
Programmatic platforms are changing the way they price inventory, and their moves are driving up ad prices. Automated ad auctions used to predominantly operate on a second-price basis, which is where the second-highest bid determines the amount of ...



Fortune

How A University IT Guy Looks To Outmaneuver Verizon and AT&T In Upcoming Spectrum Auctions
Fortune
Verizon and AT&T have more fearsome rivals than David Beyerle, a communications engineer in Penn State University's IT department. Nevertheless, the two telecom giants could soon have to bid against him at two major government airwave auctions.



NBCNews.com

Marie Antoinette's jewelry available to hold before Sotheby's auctions it off
NBCNews.com
Rare jewelry once belonging to French monarch Marie Antoinette is on display at Sotheby's Auction House in New York — and they'll even let you hold the delicate pieces, which will be auctioned off next month. "This is a piece of history I never ...

and more »


Hearts & Science Calls To Replace First-Price Auction With Reformed Second-Price Model
AdExchanger
The Omnicom agency wants programmatic to create “clean” second-price auctions to remove the premium that buyers pay. It doesn't want to revert back to the previous second-price model, which suffers from problems around transparency and bid density, ...



Wisconsin State Farmer

Auction calendar: October 19, 2018
Wisconsin State Farmer
Expecting 600 - 800 Head of Feeder Cattle for This Special Feeder Cattle & Bred Beef Cow Auction. Located at N13438 St. Hwy 73. Visit www.premierlivestockandauctions.com. Sale Conducted by Premier Livestock & Auctions, Withee, WI. Athens, WI.



ECM Publishers

Meeker County Multi-Tract Land Auction
ECM Publishers
Friday, Nov. 9 • 10:00 AM. 629 +/- Acres offered in 5 Tracts. Auction Location: Steffes Group Litchfield Facility, 24400 MN Hwy 22 S, Litchfield, MN. Property Location: Greenleaf Township, approx. 9.2 miles SW of Litchfield, MN or approx. 7.5 miles NE ...



The Ottawa Herald

BBQ, auctions at fundraiser event
The Ottawa Herald
What can you get for $5? At Reins of Hope, $5 is enough to give a student with disabilities a therapeutic ride on a horse. The nonprofit has kept prices for the 30-minute ride at $5 since 1995. Executive Director Jane Harder said that's partly because ...



RES Auctions in Poland Ready to Take Off
Lexology
The RES auctions are fast approaching – the first one, for existing installations, is due to start on October 17. The long-awaited RES auctions start tomorrow. This year, the President of the Energy Regulatory Office has divided the auctions into two ...



CoinWeek

Mark Stephenson Joins Heritage Auctions' Beverly Hills Office as Coins Consignment Director
CoinWeek
“Mark is an accomplished expert in every part of coin collecting,” Heritage Auctions President Greg Rohan said. “Consider the important roles that allow success in coin collecting – operations, accounting, management, grading, buying and selling ...


Google News

home | site map
© 2006