Auction Information

Boosting Your EBay Auction Profits: Just Add Audio


According to a recent report, adding audio to your eBay auctions could increase bids by as much as 22% over auctions without audio.

A recent trend showing up on a lot of websites is the addition of an audio clip. The clip is a personal message by the author or the website owner encouraging you to take advantage of what they offer.

The psychology behind this technique is really Marketing 101. It's called personalization. An audio clip added to your eBay auction allows you to personally tell the potential bidder about the product. Using your own voice allows you to make contact with the bidder on a personal level that written words cannot. Because, that's what your eBay auction really is...It's just a long written classified ad asking the bidder to make an offer to purchase your item.

Prior to the advent of the telephone the only reliable way to communicate long distance was by writing letters. It was not unusual back then for lovers to write each other daily or weekly. The decline of letter writing is a well documented event that coincides with the advent of the telephone.

With audio you can describe the item, tell the bidder why you are selling it or even communicate with them about your refund policy or provide your contact information. The possibilities are almost unlimited as a way to establish a rapport with the bidder.

But, the most important reason to add audio clips is that it makes it easy to convey excitement and invoke emotion, giving you a really powerful selling-edge.

How to add audio to a web site:

The simplest way is to upload a .wav or Mp3 file to a website and provide a link to the file. When the bidder clicks on the link his or her computer will automatically recognize the file and play it with the audio player on the bidders computer.

There are some drawbacks to this method. If the bidder's computer doesn't recognize the file it won't play. The overall effect is not as professional as it could be and it distracts the bidder. If you are a reasonably tech savvy type you can easily deal with the drawbacks of this approach.

For the rest of us, there are a number of software solutions and websites that will simplify the task of adding audio to our eBay auctions.

Here are two:

Audio Maker Pro - http://audiomaker.thynke.com - (The one I use and recommend)

Sound Streamer - http://soundstreamer.thynke.com - (Less expensive)

Different programs and websites range from charging a one time fee to monthly fees for the use of the program. The good news is that many will let you test them for as little as $1 for a trial basis or let you download a demo version to see how well it will work for you.

Mike Nalbone is an author, editor, publisher and webmaster who earns a living full-time on the Net. For more, exclusive eBay profit tips like this one, visit: http://auction-revolution.thynke.com

This Article Is 2005 & May Be Published Solely In Its Entirety, Un-Modified, Provided The Above Resource Box Is Included Along With Active (Clickable) Links.


MORE RESOURCES:
This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news


Don Kalvig Estate Old Iron Auction (8/25)
Mason City Globe Gazette
Don Kalvig Estate Old Iron Auction Saturday August 25th @ 9:30 AM 1405 4th Street South Northwood, IA 1 mile south of the old creamery museum on the west edge of Northwood 40+ antique tractors for repair, parts or scrap including John Deere, Huber, ...



Retirement Farm Auction (8/30)
Mason City Globe Gazette
Retirement Farm Auction Located 2 ¼ West of Thor, IA on blacktop (250 th) to 2775 Thursday August 30, 2018 1PM Short Sale Please be on time. No Lunch TRACTORS: 1997 9400 JD 4WD 38 duals, bare back, 4 hyd, 24 speed, 5548 hrs, • 1996 8100 MFWD, ...



Rolling Stone

Ronnie James Dio's Estate Details Upcoming 666-Item Auction
Rolling Stone
Ronnie James Dio's vast personal collection of guitars, stage wardrobe and artwork will feature in an upcoming auction dedicated to the heavy metal giant. The auction, fittingly, is offering 666 items from Dio's estate. Among the notable items in the ...

and more »


Las Vegas Review-Journal

Morphy Auctions, a vintage slot machines seller, wants gaming license
Las Vegas Review-Journal
Drop a nickel into one of the color-coded coin slots of the slot machine, pull the lever to spin a table-top roulette wheel and maybe you'll be lucky enough to hear coins clank into the hopper below. A new game on the Strip? Hardly. The Caille Bros ...



Wichita Eagle

This mobile home was Elvis Presley's private 'getaway.' Now it can be yours.
Wichita Eagle
It's where Elvis Presley and his wife Priscilla spent their honeymoon. And now the “piece of rock 'n' roll history” is up for auction by GWS Auctions, LLC. The mobile home was located on Presley's “Circle G. Ranch” near his home, Graceland, in Memphis ...
Elvis Presley's mobile home is up for auction | myfox8.commyfox8.com
Elvis Presley's mobile home is up for auctionCNN
For several other photos from inside the mobile home, click here - connect.invaluab... - Invaluableconnect.invaluab... - Invaluable

all 17 news articles »


Herald Sun

Ormond bucks the trend with two auctions soaring above expectations
Herald Sun
A CALIFORNIA Bungalow with plenty of street appeal soared $128,000 past reserve at auction on the weekend. The renovated Ormond pad at 1/62 Lillimur Rd attracted five bidders who fiercely competed for the keys of the Scandinavian style, two-bedroom ...



Livestock auctions
Cadillac News
Clare County Livestock Auction, LLC. Sale every Monday at 3 p.m.. Aug. 13 results: advertisement. Choice colored steers, $100 to $111; choice colored heifers, $90 to $108; good colored steers and heifers, $80 to $103; choice Holstein steers, $75 to $97 ...



Marketplace.org

The business behind celebrity auctions
Marketplace.org
As a public school teacher in New York City, Richard Andino isn't making boatloads of money. But that doesn't stop him from attending celebrity auctions. At a Park Avenue sale last month, he dropped five grand on a gold watch once owned by the mid ...
Hard Rock History - Hard Rock CafeHard Rock Cafe
MGM Auction. Adrian Archives – Silver Screen Modes by Christian EsquevinSilver Screen Modes by Christian Esquevin
Leo Braudy - Press Room USCUSC Press Room - University of Southern California
Telegraph.co.uk -Marketplace.org
all 17 news articles »


Fox Business

Collector cars may fetch $342 million in one week at Monterey auctions
Fox Business
Collector car auctions held during the annual event in California will combine to fetch $342 million in sales, according to an estimate by Hagerty. That would mark a 4 percent gain versus 2017 and the first year-over-year increase since Monterey Car ...



Al-Bawaba

German Stewardess Successfully Auctions Her Virginity for $226257
Al-Bawaba
And Mandy, who has said she intends to use the proceeds of the auction to boost her career and help her family - leaving some over for charity - said she thought her age drove up the bidding on her virginity. 'Every woman can only lose her virginity ...

and more »

Google News

home | site map
© 2006