Auction Information

How To Write a Traffic Pulling eBay Auction Title


Selling an item on eBay should be simple but it is surprising how many people make some very silly mistakes.

As a buyer this is fantastic, you can pick up some absolute bargains by finding poorly listed items. However, if you are a seller you need to ensure that every item you put on eBay will be found and therefore have a better chance of commanding a high price.

Your auction title is really the most important part of your auction, after all, it is this feature which attracts buyers to view your description.

You have 55 characters to use to attract the bidders, try and use all of them - it is free and the more relevant keywords you can add, the more search results your auction will end up in.

For example:

A listing with the title: "Band of Brothers Region 2 - 6 DVDs - UK Version - Mint"

is likely to receive a great deal more interest than one with the following title:

"band of brothers dvd"

Also, try and avoid writing the entire title in capitals or using unrelated words like "L@@K" and "W@W". This simply annoys other eBay users and is not good netiquette.

Never keyword spam either. You see this all of the time on eBay, sellers add unrelated keywords to the title so their auction lands in more search results.

The problem is that these keywords won't attract more bids but simply attract users who are searching for something else entirely.

If you list an auction for a Playstation 2 but use the title "Playstation 2 not Xbox not Nintendo" it will attract people who are not looking for a Playstation 2. Quite simply, people who are not looking for a PS2 will not buy one.

Your time would be better served adding more relevant keywords to the title. "Sony Playstation 2 (PS2) - Mint in Box - No Reserve" is a much better title.

Where possible, try and include descriptive keywords to attract bidders. Some good examples are the following:

Rare, Mint, OOP (Out of Print), Low P&P, No Reserve or NR, Low Starting Price, 1p Starting Bid, Brand New etc

Ensure you spell check your title before you list it. This is easy to do if you write the title in Microsoft Word first. If you spell an important keyword incorrectly you will miss out on a lot of potential bidders.

To make the title look more attractive, add a capital to the front of every major keyword.

"Microsoft Xbox - Mint in Box with 4 Games - No Reserve"

looks more attractive and stands out more than

"microsoft xbox - mint in box with 4 games - no reserve"

If you are unsure of the best way to write your title, try searching for the same item under Completed Listings and see how others have done it before.

If their auctions have commanded high winning bids then their titles have worked.

Don't be afraid to copy them.

Ben Catt is an active eBay buyer and seller and runs an eBay Tips and Tricks website found at http://www.BenCatt.com.He also runs a business opportunity information site - http://www.BizOppsUK.com


MORE RESOURCES:
This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news


Autoweek

We went to check out a collector car mega auction (and ended up winning a car)
Autoweek
The thing you need to understand about the modern collector car mega-auction—and it's something you might have to remind yourself of as you begin to tut-tut the list of premiums and fees that seem to accrue whether you're buying, selling or simply ...



eMarketer

First-Price Auctions Are Driving Up Ad Prices
eMarketer
Programmatic platforms are changing the way they price inventory, and their moves are driving up ad prices. Automated ad auctions used to predominantly operate on a second-price basis, which is where the second-highest bid determines the amount of ...



Fortune

How A University IT Guy Looks To Outmaneuver Verizon and AT&T In Upcoming Spectrum Auctions
Fortune
Verizon and AT&T have more fearsome rivals than David Beyerle, a communications engineer in Penn State University's IT department. Nevertheless, the two telecom giants could soon have to bid against him at two major government airwave auctions.



NBCNews.com

Marie Antoinette's jewelry available to hold before Sotheby's auctions it off
NBCNews.com
Rare jewelry once belonging to French monarch Marie Antoinette is on display at Sotheby's Auction House in New York — and they'll even let you hold the delicate pieces, which will be auctioned off next month. "This is a piece of history I never ...

and more »


Hearts & Science Calls To Replace First-Price Auction With Reformed Second-Price Model
AdExchanger
The Omnicom agency wants programmatic to create “clean” second-price auctions to remove the premium that buyers pay. It doesn't want to revert back to the previous second-price model, which suffers from problems around transparency and bid density, ...



ECM Publishers

Meeker County Multi-Tract Land Auction
ECM Publishers
Friday, Nov. 9 • 10:00 AM. 629 +/- Acres offered in 5 Tracts. Auction Location: Steffes Group Litchfield Facility, 24400 MN Hwy 22 S, Litchfield, MN. Property Location: Greenleaf Township, approx. 9.2 miles SW of Litchfield, MN or approx. 7.5 miles NE ...



Wisconsin State Farmer

Auction calendar: October 19, 2018
Wisconsin State Farmer
Expecting 600 - 800 Head of Feeder Cattle for This Special Feeder Cattle & Bred Beef Cow Auction. Located at N13438 St. Hwy 73. Visit www.premierlivestockandauctions.com. Sale Conducted by Premier Livestock & Auctions, Withee, WI. Athens, WI.



The Ottawa Herald

BBQ, auctions at fundraiser event
The Ottawa Herald
What can you get for $5? At Reins of Hope, $5 is enough to give a student with disabilities a therapeutic ride on a horse. The nonprofit has kept prices for the 30-minute ride at $5 since 1995. Executive Director Jane Harder said that's partly because ...



RES Auctions in Poland Ready to Take Off
Lexology
The RES auctions are fast approaching – the first one, for existing installations, is due to start on October 17. The long-awaited RES auctions start tomorrow. This year, the President of the Energy Regulatory Office has divided the auctions into two ...



CoinWeek

Mark Stephenson Joins Heritage Auctions' Beverly Hills Office as Coins Consignment Director
CoinWeek
“Mark is an accomplished expert in every part of coin collecting,” Heritage Auctions President Greg Rohan said. “Consider the important roles that allow success in coin collecting – operations, accounting, management, grading, buying and selling ...


Google News

home | site map
© 2006